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Does your site have authentic backlinks?

Does your site have authentic backlinks?
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Considered as roads leading to diverse zones of the internet, links are an important asset of SEO. Back in the 90s, search engines considered links as a reliable parameter to rank webpages but with people misusing this feature, the indexing process, too, got intelligent. Now the authenticity of links are tracked and so the SEO firms can no longer employ their men in creating thousand “irrelevant” links  across the web.

 

How is Link linked to SEO
SEO takes into account the search engines and search engines are in deep relationship with the users. If Links are considered as “likes” or votes of the visitors then this is how the bots rank you on your popularity. You are known by the company you keep and so if your webpage has links to other good websites, search engines will definitely be impressed and increase your rank in search results page. After all, the bots are constantly trying to create value for users and quality links can get you in their good books, allowing your customers to find you quickly.

How to create links that are worth it
In order to earn natural links and increase the visitor volume,
•    Create compelling content – Creating an original, newsworthy and viral content is crucial in the present age. This can not only attract but hook your readers to your webpage.  Treat them with valuable information of product/ service and add stats and humor to engage them. Naturally, they will share your webpage with colleagues or industrial partners and this will help gain invaluable attention.
•    Create a service based company blog – Blogs are a great way to connect with a huge audience at global level. This ensures inflow of to-be leads and higher chances of success. Other blogs also notice you and put in your links on their website which is huge bait.
•    Connect to the old customers online – Connect with your leads and prospects on the web and request them to share links with their friends and acquaintance. This can potentially make your company popular and create effortless trust and authority in industry.

 

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